For this one you’ll have to listen to the nine minute podcast. It is pretty entertaining. I don’t want to give away the punchline but I’ll paraphrase the Efficient Gift Hypothesis:
“The gift that is wanted is already owned by the recipient.”
I’ll throw in a couple quotes that I keep in mind as my refuge during this time of year:
“I don’t commercialize Christ.”
“The greatest gift you can give someone is your presence, not presents.”
Happy holidays everyone.
-Dr. Moore
https://www.npr.org/2019/12/16/788587668/the-efficient-christmas-why-economists-hate-gifts