I am underwhelmed.  This is what we call incremental improvements.  But then again, this could be just the thing to incrementally maximize profits.  If folks dump their iPhone 5 and buy an iPhone 5s perhaps my father was right when he said “find a fool and bump his head.”

Meanwhile, how are those working conditions in Chinese factories as Apple approaches $200 billion in cash?

http://mobile.nytimes.com/2013/09/11/technology/apple-shows-off-2-new-iphones-one-a-lower-cost-model.html?pagewanted=all&